About us

Travel Reykjavík by Snæland Travel (Est. 1945) was created to bring every part of your trip to Iceland together in one place - with one local team.

Everything You Need for Your Trip to Iceland

Airport transfers. Multi-day adventures. Accommodation. Self-drive holidays. Private excursions. Day tours.

Instead of planning your journey across multiple websites and providers, you can organise it all with one local team from the moment you arrive until it's time to head home.

Behind Travel Reykjavík is Snæland Travel, a family-run Icelandic company that's been helping people explore Iceland since 1945. For over 80 years, we've been moving travelers around Iceland. Today, Travel Reykjavík brings that experience together in one place.

Built Around Your Trip

No two visits to Iceland look the same. Some travelers have a weekend. Others have two weeks. Some prefer to join a small group tour. Others want to drive the Ring Road, explore with a private driver, or combine several different experiences into one itinerary.

Travel Reykjavík makes it easy to build the trip that's right for you. Book an airport transfer, add a day tour, continue with a multi-day adventure, or create a completely tailored journey. However you'd like to experience Iceland, everything is managed by the same local team.

One booking. One point of contact. One team looking after every part of your journey.

Backed by Snæland Travel (Est. 1945)

Travel Reykjavík is operated by Snæland Travel, one of Iceland's longest-running travel companies. Since 1945, we've been helping people discover Iceland by road. Today, four generations later, the same family continues to operate the company with the same hands-on approach.

Our airport transfers, private tours, multi-day journeys, vehicles, operations, and customer support are all part of the same company. For you, that means fewer moving parts, quicker answers, and the confidence of knowing exactly who's behind your journey.

However you choose to experience Iceland, you'll always have one local team behind every step of your journey.

Meet our staff

Hallgrímur Lárusson

Managing Director and Owner

halli@snaeland.is

Hlynur Snæland Lárusson

Coach Operation Director and Owner

hlynur@snaeland.is

Ólafur Örn Ólafsson

CFO

olafur@snaeland.is

Óli Róbert Sigurbjargarson

Director of Sales and Purchasing

olirobert@snaeland.is

Dóra Jónsdóttir

SEO & Digital Marketing Director

dora@snaeland.is

Ómar Karl Valgarðsson

Senior Developer

omar@snaeland.is

Katharina Olga Metlicka

Supervisor Accounts & Operations

katharina@snaeland.is

Kristgeir Sigurgeirsson

Transport Manager

kristgeir@snaeland.is

Thelma Rós Halldórsdóttir

Accounting

thelma@snaeland.is

Þórhildur Þorgeirsdóttir

Accounting

thora@snaeland.is

Anastasia Pularinos

Project Manager

anni@snaeland.is

Anny M. Lee

Project Manager

anny.lee@snaeland.is

Augustina Jonkaityte

Project Manager

augustina@snaeland.is

Egill Þór Eyþórsson

Project Manager

egill@snaeland.is

Guðmundur Gíslason

Project Manager

gummi@snaeland.is

Halldóra Kristín Hjartardóttir

Project Manager

halldora@snaeland.is

Ísabella Ingadóttir

Project Manager

isabella@snaeland.is

Johanna Hansen

Project Manager

johanna@snaeland.is

Sigríður Georgína Gísladóttir

Project Manager

sisi@snaeland.is

Þorri Hallgrímsson

Project Manager

thorri@snaeland.is

Giedrius Moliusis

Fleet Operations

giedrius@snaeland.is

Hallgrímur Norðdahl

Coach Operations

hano@snaeland.is

Kári Hallgrímsson

Fleet Operations

karihallgrims@snaeland.is

Karl Grant

Fleet Management

karl@snaeland.is

Óskar Magnússon

Coach Operations

oskar@snaeland.is

Róbert Þór Þórsson

Fleet Operations

robert@snaeland.is

Slavomir Dermont

Coach Operations