About us
Travel Reykjavík by Snæland Travel (Est. 1945) was created to bring every part of your trip to Iceland together in one place - with one local team.
Everything You Need for Your Trip to Iceland
Airport transfers. Multi-day adventures. Accommodation. Self-drive holidays. Private excursions. Day tours.
Instead of planning your journey across multiple websites and providers, you can organise it all with one local team from the moment you arrive until it's time to head home.
Behind Travel Reykjavík is Snæland Travel, a family-run Icelandic company that's been helping people explore Iceland since 1945. For over 80 years, we've been moving travelers around Iceland. Today, Travel Reykjavík brings that experience together in one place.

Built Around Your Trip
No two visits to Iceland look the same. Some travelers have a weekend. Others have two weeks. Some prefer to join a small group tour. Others want to drive the Ring Road, explore with a private driver, or combine several different experiences into one itinerary.
Travel Reykjavík makes it easy to build the trip that's right for you. Book an airport transfer, add a day tour, continue with a multi-day adventure, or create a completely tailored journey. However you'd like to experience Iceland, everything is managed by the same local team.
One booking. One point of contact. One team looking after every part of your journey.
Backed by Snæland Travel (Est. 1945)
Travel Reykjavík is operated by Snæland Travel, one of Iceland's longest-running travel companies. Since 1945, we've been helping people discover Iceland by road. Today, four generations later, the same family continues to operate the company with the same hands-on approach.
Our airport transfers, private tours, multi-day journeys, vehicles, operations, and customer support are all part of the same company. For you, that means fewer moving parts, quicker answers, and the confidence of knowing exactly who's behind your journey.
However you choose to experience Iceland, you'll always have one local team behind every step of your journey.

Meet our staff

Hallgrímur Lárusson
Managing Director and Owner
halli@snaeland.is

Hlynur Snæland Lárusson
Coach Operation Director and Owner
hlynur@snaeland.is

Ólafur Örn Ólafsson
CFO
olafur@snaeland.is

Óli Róbert Sigurbjargarson
Director of Sales and Purchasing
olirobert@snaeland.is

Dóra Jónsdóttir
SEO & Digital Marketing Director
dora@snaeland.is

Ómar Karl Valgarðsson
Senior Developer
omar@snaeland.is

Katharina Olga Metlicka
Supervisor Accounts & Operations
katharina@snaeland.is

Kristgeir Sigurgeirsson
Transport Manager
kristgeir@snaeland.is

Thelma Rós Halldórsdóttir
Accounting
thelma@snaeland.is

Þórhildur Þorgeirsdóttir
Accounting
thora@snaeland.is

Anastasia Pularinos
Project Manager
anni@snaeland.is

Anny M. Lee
Project Manager
anny.lee@snaeland.is

Augustina Jonkaityte
Project Manager
augustina@snaeland.is

Egill Þór Eyþórsson
Project Manager
egill@snaeland.is

Guðmundur Gíslason
Project Manager
gummi@snaeland.is

Halldóra Kristín Hjartardóttir
Project Manager
halldora@snaeland.is

Ísabella Ingadóttir
Project Manager
isabella@snaeland.is

Johanna Hansen
Project Manager
johanna@snaeland.is

Sigríður Georgína Gísladóttir
Project Manager
sisi@snaeland.is

Þorri Hallgrímsson
Project Manager
thorri@snaeland.is

Giedrius Moliusis
Fleet Operations
giedrius@snaeland.is

Hallgrímur Norðdahl
Coach Operations
hano@snaeland.is

Kári Hallgrímsson
Fleet Operations
karihallgrims@snaeland.is

Karl Grant
Fleet Management
karl@snaeland.is

Óskar Magnússon
Coach Operations
oskar@snaeland.is

Róbert Þór Þórsson
Fleet Operations
robert@snaeland.is

Slavomir Dermont
Coach Operations
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